<SNS Advertising>
Advertisement distribution services are available on each SNS, and advertisements using images and videos can be delivered to users who are precisely targeted based on age, gender, hobbies, etc. In addition, the process from application to effectiveness measurement can be carried out in real time. This is effective when you want to make a wide appeal, such as when launching a new product.
<SNS Campaign>
It is a user-participation event held on social media. By spreading the campaign among participating users, it leads to attracting cambodia phone number library customers and increasing awareness. There are many companies and products that have become “buzz” as a result of campaigns on Twitter and other platforms. It is suitable for creating topics to increase awareness, attract customers, and gain fans.
We will introduce the details of the particularly noteworthy Twitter and LINE campaigns in the second half.
<SNS account management>
A company can gain fans by setting up an official account and engaging in two-way communication with users. As the so-called “insiders” interact with users, the company can receive real-time responses, making it easier for users to feel familiar with the product and company. of the company through communication and information dissemination, and to develop users into fans and customers.
<Influencer Marketing>
This is a method that utilizes the influence of people (influencers) who have a large number of fans and followers on social media. By planning things like getting popular YouTubers to feature your product in their videos, how to estimate the budget of an advertising campaign on yandex direct for a new product or getting famous Instagrammers to post photos of their products being used, you can increase awareness of your product or brand and promote sales. This is effective when you want to promote a new product.
<Social listening>
It involves collecting and analyzing the voices of customers and consumers on social media, such as opinions on Twitter, photos posted on Instagram, and hashtags, about your brand, products, or services, and using the resulting cell phone number data for marketing purposes. Compared to surveys issued by companies, it allows you to get a sense of honest impressions and free opinions.
This data will also be an important guide for implementing the four SNS marketing strategies mentioned above.