Follow the company’s official account

What are the most noteworthy initiatives on Twitter and LINE?

When it comes to SNS marketing, Twitter and LINE are gaining attention as they are easy to use for implementing a variety of strategies. We will provide a detailed explanation of each platform, recommended marketing methods, and more.

  Twitter

Retweets can be used to  bulgaria phone number library spread information to an unspecified number of people, and information can be transmitted very quickly. A wide range of information can be distributed, including text of 140 characters or less, image and video posts, and live broadcasts. Because of the anonymity, it tends to be easier to get real reactions from users.

  • Monthly active users in Japan: 45 million
  • Users of all ages
  • Compared to other SNS, usage has increased the most during the COVID-19 pandemic
  • It is used throughout the day, regardless of time of day
  • The majority of users have taken the following actions:

– Participate in the Twitter campaign

– Purchasing a product or service through Twitter

▽Recommended marketing methods▽

<Official account operation>

A survey revealed that distribution and link mass  the majority of Twitter users follow official company accounts and seek out “new information about services and products, sales information,” and “information about campaigns that they can participate in on Twitter (discount coupons, etc.).”

By posting content that your followers find useful and want to share with others, or information that is in line with trends, you cell phone number  can take advantage of the spreadability of Twitter to spread awareness. There are also many companies that proactively communicate with their followers and build good relationships with them.

 <Twitter Campaign>

Typical Twitter campaigns are in three formats: “follow & retweet,” “follow & post hashtag,” and “follow & post photo (must buy).”

57.2% of users answered that the deciding factor for participating in a Twitter campaign was “ease of participation.” For this reason, campaigns such as “follow & retweet,” which can be completed by simply following the official account and retweeting the target post, and “instant win” formats, where you find out whether you won or lost the campaign immediately after participating, are casual and easy for users to participate in, and can be said to be campaigns that aim to efficiently gain followers and spread the word.

Please see the article below for more details on the Twitter campaign.

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