Google is the starting point for anyone who wants to find anything on the internet. And the search engine’s job is to find the most relevant pages to deliver to the public.
Google does this by basically cataloging all the pages it finds and assigning them a ranking, known as PageRank.
Then, when a person searches for a term, Google filters all the pages that feature that term and orders them by that ranking.
What is SEO?
In other words, the better your page’s ranking, the greater the chances of it appearing first in search results .
SEO is a very important factor usa telegram data in improving your search engine ranking. However, we know that many people still have doubts about this point.
That’s why we’ve prepared a complete guide to SEO for beginners. Read on!
First, let’s understand what SEO , Search Engine Optimization, means.
Literally translated, the term means 5 business management tools for your company Search Engine Optimization. We can say that the name already gives a good hint, right?
SEO is nothing more than a set mobile lead of techniques that aim to improve the ranking of your website and page and improve its positioning in the results of Google and other search engines.
These practices are divided between on-page and off-page
On-page SEO: techniques applied to your own page, such as content, loading time, code improvements and others.
Off-page SEO: techniques linked to elements external to your website, for example, obtaining links from other websites pointing to yours.
See also How long does it take for SEO to produce results?
Website SEO
Here at Mestres, we call SEO websites those that are optimized for search engines, such as Google and Bing.
A website with this purpose needs to have basically 3 things:
1. Optimized programming
Nowadays, websites are basically no longer made with code. Typically, those who create websites today work with a CMS, a content management system, such as WordPress and Wix.
Within the CMS, there are some programming practices that are better than others, contributing to your website’s SEO.
In general, there are some points that we need to be careful about when developing a website. They are:
The code needs to be lightweight
Images cannot be heavy and hinder page loading speed
Avoid animations
Don’t overdo it with plugins. The more programs, the heavier your site will be!
I bet on caching systems
Which system should you choose to create your website?
At Mestres do Site, we prefer to work with WordPress and Elementor. Today, these systems offer very good programming quality to work with.
In addition, we have a very good web and development team. After all, the tools don’t do the job alone, they also need good management.
See also Website creation tools: what can help you in this process?
To make it easier to understand, let’s think together: when a person performs a search on Google, it wants to deliver relevant content to them, which solves their doubt, right?
In other words, the content that Google delivers needs to solve the question that was searched for. To do this, this content needs to be well-made , it can’t be just anything.
Content is very important for SEO, and the good news is that you don’t need to have technical knowledge.