If there are millions of businesses seeking better results through sponsored links, there must be a large market for those who display those ads.
Google Adsense, one of the largest advertising programs in the world, is an excellent option for those who want to make money with a website or blog .
Through it, you can increase the income of a site in a simple and automated way, without having to worry about anything else.
But what is Google Adsense, how does it work and how to use it correctly to bring better results? That’s what we’re going to see right now!
What is Google Adsense after all?
You may not know Google Adsense, but you’ve kuwait mobile database certainly seen it in action. How so?
Adsense is nothing more than a Google platform created to display the ads of its millions of customers on sites and blogs spread across the web.
So, do you have any news sites or a cool blog that you like to follow ? Do you remember some banner ads in various formats displayed on them?
There is a good chance that these ads were displayed through Adsense, as this program is one of the most well-known of its kind in the world.
You don’t need to do much to use Adsense: you just need to have a site with original content, a Google account, a phone number and a zip code to sign up.
Those who use Adsense do not need to pay anything, they simply share with Google the revenue generated from the displayed ads.
The customization possibilities are many, which makes Adsense both attractive and intimidating in some cases, especially for those who are not familiar with the subject.
But there is no need to be afraid. Google is simplifying the tool every day and with guidance you will be able to monetize your site or blog easily.
How does Google Adsense work?
Many people still have doubts about how to be missed! micro-influenceur png Adsense works, and stop using it for fear that it is too complicated.
But it doesn’t have to be this way. Here’s a quick step-by-step guide on how the program works:
Competing for space on your site
Millions of businesses and professionals advertise on Adsense every day, and naturally, they compete for spaces like the ones you have available on your site.
Within those spaces, it’s clear that not everyone will fit into your content niche or have something interesting to say to you . But Adsense has mechanisms that easily solve that problem.
This setting is good for the advertiser, the audience, and you, as you generate more revenue from it.
You choose the ads to be displayed
When displaying text ads, you can also alter their colors to better match your site’s visuals and make them more attractive.
In addition to choosing the type of ad, you also have the freedom to define among the many formats available , according to the spaces you have reserved for that on each page.
Finally, just copy and paste the Adsense code snippets into your site to get the ads up and running.
When someone views the ad, you receive
That’s the best part of using Adsense: you get paid whenever your audience is interested and clicks on one of the ads you display.
There are a few things to understand about this. One of them is that the click must be qualified in order to actually get paid.
For example, if someone accidentally clicks on your ad and then closes it right away, it won’t count.
So once you have a minimum amount in your Adsense account, you can redeem this amount on a monthly basis, with Google.
So, it is good to plan well and follow all the steps established by Google for the payment process.
Learn what to do with Adsense reports
Like any Google tool, Adsense has accurate reports that help you monitor the progress of your ads.
Through these, you can see the adjustments that could make a difference, increase revenue, and also compare the results of changes you’ve already made.
Adsense even has a mobile app that lets you track results while on the go.
6 types of Adsense ads
There are a lot of ad options out there for you to use on your website, so it’s important to understand each one, don’t you think?
Check out the different types of Adsense ads and where each one fits best.
Text Ads
Text ads are the simplest ads you can display. They usually include a headline, which is also a link.
That link, when clicked, takes the user to the advertiser’s page.
In addition to that, there are also one or two lines of text and a link to the site, which appears in green.
Display Ads
Among the most common forms of advertising are graphics, which basically consist of banners of various sizes and formats.
Rich Media
Have you ever seen those ads that are not only banners but also interactive? Videos, gifs and other animations are part of what we know as Rich Media.
This type of ad usually attracts more attention from the public because it depends on the action taken, such as hovering over the ad.
You just need to be careful not to let Rich Media ads somehow harm the user experience and become uncomfortable.
Link blocks
The link blocks are also quite simple and more subtle, as they do not present anything graphic.
These blocks present a series of topics that relate to the content of the site.
Responsive Ads
There is a lot of talk these days about the importance of having responsive sites to meet the needs of those who browse using mobile devices, right?
Corresponding content
This type of ad requires a little more from your site, as it must target certain Google requirements first.
These requirements speak mainly about respect for site traffic and the number of unique pages.
See what these are and when it makes sense to choose each one:
Adsense for the content of a site or blog
The most common way to use Adsense is on content sites, such as news portals and blogs, for example.
Corporate and service sites typically do not link to ads, as this would distract from the main objective and also hurt the brand.
Content sites, on the other hand, typically generate revenue through ads, so Adsense is perfect for them.