The community manager is the professional responsible for building, managing and administering the online community around a brand on the Internet, creating and maintaining stable and long-lasting relationships with its clients, its fans and, in general, any user interested in the brand.
A Community Manager can also be called
a Social Media Manager . However, the latter is usually more specialized in social media analysis and strategic planning. In this sense, social media managers analyze a brand’s online presence, discuss their observations with other departments, and make recommendations to help improve online communication.
Whereas, as their title implies
Community Managers are drop shadow more community-oriented, more focused on responding to customer comments, questions and complaints, as well as building relationships between existing and potential followers, usually acting in accordance with strategies and procedures created by the Social Media Manager.
What skills are needed to be a Community Manager?
To fill this role, you must be passionate about the brand you are communicating about. Ultimately, this person will be the one giving voice to your brand and interacting with the client or potential client. To do this, you need strong communication skills.
This position requires a multitasking profile . Organization is essential for a good community manager since, most of the time, project management is simultaneous.
Social media doesn’t sleep, nor does it have holidays or weekends
Every day, hour, minute agb directory and (in some cases) second counts. That’s why community managers have to work… 24 hours a day!
What are the tools of a good CM?
A community manager learns every day from his job, given that the world of digital marketing is growing exponentially and permanently.
Every day new ონლაინ განათლების პლატფორმები: საუკეთესო უფასო სასწავლო სერვისები things appear that can have a positive or negative impact, and almost every day new tools are launched that can save a lot of time and money.
Therefore, the CM is constantly recycling and in the end, everyone has their own “toolbox”.
In our case, some of the applications that we can recommend are:
