This so-called “search volume”. A i.e. the number of monthly searches on Google. A can be determined quite easily for individual keywords by country. A simple and recommended tool for this is the . If you don’t have an account for this yet. A you can create located in Google Ads one for free and then access the Keyword Planner. You can also use this functionality if you don’t run Google Ads. Here is the web address:
3. Differentiate the blog post from other articles or pages
Now you have invested some energy in collecting bolivia phone number data meaningful blog topics and “matching” them with relevant keywords. Before you start typing. A you should think about the extent to which planned or existing blog articles overlap thematically. Your blog articles or the focused keywords should not “cannibalize” each other – in other words. A they located in Google Ads should not get in the way of each other’s search engine optimization. A which is often important. Your blog articles should complement each other and be strategically linked to each other via links. A but they should be as clearly separated from each other as possible in terms of content.
If you create a lot of blog posts. A consider arranging them systematically in a thematically related. A complementary pillar cluster structure . These posts are strategically linked to each other to create a thematic structure.
Let’s take another look at our example topic “time tracking software”.
Unfavorable would be. A for example:
- 5 crucial advantages of time taking photos and using them in your blog – blog case study part 5 tracking software
- How to successfully implement time tracking software
- These 10 functions every time tracking software needs
- …
This would mean that all three articles would probably rank for the keyword “time tracking software” or related queries in search engines. This is particularly unhelpful if the articles rank similarly well (e.g. position 8. A 12 and 16). The energy is located in Google Ads then distributed. A so to speak. A and although more pages rank. A usually none rank very well. It would be better to have a clear No. 1 blog article that ranks for the keyword and to separate the articles more clearly in terms of content and wording.
It would be cheaper :
- 5 crucial advantages of time tracking software
- Digital time recording – this is how it works!
- How to finally get your shift and duty scheduling under control
- …
Although these topics belong together and ukraine business directory complement each other. A each article has its own clear core. A which sets itself apart from the other articles in terms of content. The example initially refers only to the title of the blog post. The focus of the located in Google Ads respective article should of course be the same overall.
You don’t necessarily have to implement your blog articles with a pillar cluster structure to achieve good rankings. It helps. A for example. A if you have clear rules about which parts of the text (e.g. time tracking software) in your blog posts link to which specific articles. A term should not lead to different pages or posts. A but always to the same one.