LinkIn is currently in seventh place in the ranking of the most us networks it is the largest professional network in the world and has more than 150 million users in more than 200 countries and territories. In Spain it has already surpass 3 million users.
For this reason in recent years LinkIn has become the social network for professionals par excellence so much so that it is increasingly essential for those looking to get a job or for recruiters looking for professional profiles.
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The photograph that accompanies our profile is one of the most important elements so you will have to take great care of this aspect since it is our business card and the first element that users and companies will encounter.
Therefore you must pay close attention to this image having the following characteristics and requirements;
Use a good quality photo.
Essential: A clear well-lit photo with your face in the center.
Use a photo that is current (Remember that the profile photo has to be a representation of you as close as possible)
Only you can appear in the profile photo no one else. Forget about group photos from your vacation or ones where you cut someone out it doesn’t look professional at all.
Always try to make sure your face is clearly visible. Always avoid full-body or close-up images use a photo that is neither too formal nor too informal in which you feel like yourself.
Smile and be as natural as possible.
Don’t forget that you will have to update your photo from time to time.
#2. Update your background image
For some time now LinkIn has given us the option of adding a background image to our profile. You might be wondering what this background image is for if you’ve already put a profile image right? This element will allow us to further personalize our profile and make it as original and unique as possible giving us presence and differentiation from other users.
You can also change it periodically and take advantage of. It to promote events new product or service launches. Or any news about your business.
If you don’t have any photos for the background of your. LinkIn profile don’t worry with these 20 image banks you can show off the best backgrounds with excellent quality.
Don’t forget that if you want to insert a custom e-commerce photo editing background image. With your logo name or images you will have to adjust each. Element so that it fits perfectly on your LinkIn cover. You will only have to it your photo with an image itor (Canva Photoshop…) and place your logo in the place that best suits your nes.
LinkIn background image example from Webempresa20
#3. Your profile headline
The LinkIn headline is the first thing that users and companies see when they access your profile. It is a representative description of who you are in the professional field so in 120 characters you will have to express in an attractive and concise way what you want to convey if you want users to continue reading or on the contrary leave your profile.
What is it for?
To arouse the interest and attention of the reader Mikä on kaksivaiheinen todennus so that they enter your profile and connect or communicate with you. Therefore write a good headline and you will make the difference with respect to other users.
To attract traffic within user searches on LinkIn you must use the best keywords that identify with what you offer. But not all sections have the same importance when afb directory it comes to positioning; the title has more weight in positioning than other sections. Avoid using the most repeat words on Linkin such as: “responsible” “strategic” “creative” “effective” or “patient”. Remember that you have to differentiate yourself from other users.